|The company logo, which comes as a|
sticker included with every purchase.
For my first suggestion, I think the cat's out of the bag. Kukuxumusu (pronounced like "cuckoo-chew-moo-sue") is hardly a secret, and has become a must-buy for guiris passing through Spain, because the brand provides a hip, edgy take on not only Spanish culture, but increasingly global cultural trends. The name for the shop/brand comes from the Basque ("euskera") for "kiss of the flea" ("kuku xu musu"). The company began in 1989 in Pamplona, when a group of friends there came up with the idea of selling paraphernalia (especially T-shirts) with cartoonish spoofs of the typical July fiestas of San Fermín, playing with imagery of the (in)famous running of the bulls. In 1996 Kukuxumusu opened its first shop, and quickly spread to other major cities in Spain, even most small towns that are common tourist destinations. Today Kukuxumusu is both brand image and paraphernalia shop, its creators describing it as a "fábrica de dibujos" (factory of cartoons). More and more you can see its cartoons throughout Spain being incorporated into government public campaigns, local businesses, and cultural movements.
|The company's classic theme: Fiestas de San Fermín.|
|A surfing twist on the San Fermín theme.|
|The company has branched out to|
a broader Spanish tourism
|Including Valencia's Fallas.|
|Make love, not war.|
|Not so innocent humor.|
|Cute turned tough...|
|I personally like their cartoon commentary on scientific concerns...|